New Altimeter Report: Enterprise Social Networks

Here at Altimeter Group, we've¬†been working over the last six months to publish a slue of open research reports, and the latest comes from Charlene Li, supported by Jon Cifuentes and Alan Webber.¬†Making the Case for Enterprise Social Networks was published last week -- a look into how organizations can utilize social networking internally, across … Continue reading New Altimeter Report: Enterprise Social Networks

Refine your mobile strategy with help from Altimeter Group’s latest report

Altimeter Group's mobile analyst Chris Silva, with support from Alan Webber and Jessica Groopman, launched his first report with the company today: "Make an App for That: Mobile Strategies for Retailers." It covers the growing trend of using mobile devices to enhance the shopping experience and chronicles brands' and retailers' strategies to capture those shoppers. … Continue reading Refine your mobile strategy with help from Altimeter Group’s latest report