Apple Doubles Down on “Mobile” Experience Design for All Devices

With its highly anticipated product announcements Wednesday morning in San Francisco, Apple reinforced its focus on creating a seamless, cross-device experience that truly puts mobile functionality first. From a new-and-enlarged iPad Pro to slick enhancements to the Apple TV experience, it’s clear that Apple is dedicated to keeping users on its devices throughout their customer journey … Continue reading Apple Doubles Down on “Mobile” Experience Design for All Devices