This post originally appeared on MobileFOMO.com. Through each new phase of technology development, consumers have fallen prey to “bright, shiny object syndrome.” Is it new? Does my co-worker have it? I must own it! ... (regardless of its usefulness or applicability to my life.) The Internet of Things has brought about an entirely new slew … Continue reading Shifting from Novelty to Utility Offers Promise for IoT Adoption Growth
IoT Automation Enables “Do It For Me” Consumers Amidst Data Privacy Concerns
This post originally appeared on MobileFOMO.com. There’s a cold, hard truth about Pinterest: You can pin all the projects and recipes you want but, without the skills, time, or motivation, you’re left with no more than a few online boards stocked with pretty photos and nothing to show (your mom) for your efforts. As someone … Continue reading IoT Automation Enables “Do It For Me” Consumers Amidst Data Privacy Concerns
Smartphones Become Remotes in a World of Connected Devices
This post originally appeared on MobileFOMO.com. In 2009, a mere 18% of the U.S. population was connected to the Internet via their mobile devices. Fast-forward to 2014, and we see 64% mobile connectivity —an increase that can be attributed to many factors, including smartphone price decline, the onslaught of social media apps, and the ever-connected mobile … Continue reading Smartphones Become Remotes in a World of Connected Devices