Content Curation: Truths, Threats, Motivations and Opportunities

Curation is taking over the digital content scene. With related applications and platforms multiplying, the act of collecting and sharing content has become second nature for most of us. Take a look at your Facebook timeline, Twitter stream and blog. How many of your last 20 posts were 100 percent original content? What percentage was … Continue reading Content Curation: Truths, Threats, Motivations and Opportunities

Fresh Research from Altimeter: A Guide to Digital Influence

Altimeter Group continues publishing Open Research this month with the latest from Principal Analyst Brian Solis - The Rise of Digital Influence: A “how-to” guide for businesses to spark desirable effects and outcomes through social media influence. Digital Influence is one of the hottest trends in social media. I mean, most of us have a good … Continue reading Fresh Research from Altimeter: A Guide to Digital Influence